Last night Full Throttle Productions, LP and Formula One United States Grand Prix™ announced the Conceptual Master Plan for the new home of the United States Grand Prix in Austin from 2012-2021.  The plan includes "a proposed Driving/Riding Experience and Seminar Building, Motorsports Driving Club, Kart Track and Welcome Center."

As previously reported, the track will have a highly anticipated maximum elevation change of 133 feet and cover the course of 3.4 miles.  In addition to the grandstands and semi-permanent stands,  the grounds will also include "natural grass berms" and picnic areas (think the re-sodded Zilker Park with a race track in the middle of it). 

Zilker Park, Austin, TexasPhoto Courtesy of austintowers.netFor those of you concerned with the recent traffic impact discussions, Kimley-Horn and Associates, Inc. and has been retained and brings their long list of experience with Texas Motor Speedway, the new Cowboys Stadium, Lone Star Park and Houston’s Dynamo Park.

Graham Lake–Grange, a Director with Global Strategic Outcomes (UK), will handle the guest experience and has also developed successful traffic management plans for thirteen Formula One Grand Prix™ events at Silverstone as well as over 100 large-scale public events.  Still, it might not be a bad idea for Mr. Lake-Grange to experience the 100,000+ masses that pour into Zilker Park every year for the Austin City Limits Music Festival...

Photo courtesy of austincool.comAlso mentioned in the Press Release are a few various multi-purpose functions originally quoted by Tavo Hellmund in the first press conference.  We are very excited about the previously mentioned research and development testing center, which we were really looking forward to.  However, we're wondering where MotoGP fits into this, as we enjoyed speaking with the 1993 World GP Motorcycle Champion Kevin Schwantz at the press conference, and were hoping to see some MotoGP events welcomed at the new facility. 

From the Formula 1 United States Grand Prix™ press release:

  • Driving/Riding Experience and Seminar Building: The facility and racetrack will provide the ideal location for manufacturers to test, launch and educate dealers as well as consumers. The facility will feature classroom settings, virtual driving experiences and will provide the opportunity for test-driving on the racetrack, streets and off-road courses.

  • Motorsports Driving Club: The membership-only club will serve as a luxury destination featuring an array of hospitality services and amenities. The club will offer its members professional instruction, customized driving courses, premium car story and concierge level services.

  • Kart Track: The outdoor karting track will be designed to provide an experience for youth and adults of all ages. The track, open to the public, will specialize in orchestrating custom group events, team building programs, celebratory events, fund–raisers as well as individual experiences.

What are your thoughts?  Good enough or what else would you like to see at the facility or addressed by the official promoter?